Our Digital Courses

Digital Marketing Course Outline:
- What is Digital Marketing?
- Search Engine Optimization (SEO)
- White-hat SEO
- Black-hat SEO
- On-Page SEO
- Off-page SEO
- Facebook ads
- Google Ads
- Keywords research
- Google search console
- Google Indexing
- Images Optimization
- Carousel Facebook Ads
- Display Google Ads
- Video Advertising
- Google Ads Keywords Research

SEO Course Outline:
- Meta Title
- White-hat SEO
- Black-hat SEO
- Meta Description Tag
- Meta Keywords tag
- Page Length
- Outbound Links
- Internal Links
- Canonical Tag
- Image Optimization
- Sitemap
- Content
- URL Optimization
- Mobile Friendliness
- Off-page SEO
- Influencer Outreach:
- Guest Posting
- Social Bookmark Submission
- Forum Submission
- Directory Submission
- Article Submission
- Video Submission
- Image Submission
- Infographics submission

Social Media Marketing Course
- Social Media Marketing Tutorial
- What is Social Media?
- What is Social Media Marketing?
- Why Social Media Marketing?
- Laws of Social Media Marketing
- Social Media Marketing Platforms
- Advantages of Social Media Marketing
- Disadvantages of Social Media Marketing
- Social Media Marketing Strategy
- Social Media Marketing Tools
- Difference between Social Media Optimization (SMO) and Social Media Marketing (SMM)
- Facebook Marketing
- How to create a Facebook Business Page
- How to Create a Facebook Group
- How to Join Facebook Group
- Facebook Ads Creation
- Twitter Marketing
- How to create a Twitter Account
- How to Post a Tweet
- How to Write a Good Tweet
- What is a Retweet?
- Twitter Lists
- Twitter Hashtag
- Twitter Lingo
- Twitter Account Promotion
- Tools to Integrate Twitter on your Website
- Twitter Automation Tools
- Twitter ads creation
- LinkedIn Marketing
- Key Features of LinkedIn
- How to create an Ad Campaign on LinkedIn
- How to Create a Board in Pinterest

Google Adwords Course Outline
- What is Google Adwords
- What are Keywords research
- How to do keyword research
- How to deal with expensive keywords
- Google Adwords Bidding Process
- Bidding Methods
- Traditional Method
- Alternate Methods
- Conversion Optimizer
- Eligibility
- Working of Conversion Optimizer
- Advantages of Google Conversion Optimizer
- Disadvantages of Google Conversion Optimizer
- Optimizing the Conversion Optimizer
- Adwords Campaign
- Maintaining the Adwords Campaign
- Cost Affecting Factors
- How Google determines the Quality Score and rank of your Ads
- Advertising on Google Adwords
- Get Started with Google Adwords
- Advertising Process of Google
- Auction in Google Adwords
- How does an auction work
- Defining Eligibility for Adwords Auction
- Features of Google Adwords
How to pay for the course that you want with M-PESA:
(ZERO TRANSACTION COST)
Step 1: Go to Lipa Na M-PESA
Step 2: Go to paybill
Step 3: Put paybill as: 522522
Step 4: Put Account Number as; 1294173308
Step 5: Put Amount of the Course you want to purchase i.e. 500
Step 6: Put M-PESA Pin number to complete transaction
Step 7: Copy the M-PESA Message and Paste on the form under "Message"
[YOU'LL RECEIVE YOUR COURSE VIA E-MAIL AS A PDF FORMAT]
Congratulations on purchasing a course. Start learning now.
Book Course Now
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